For about six years now I have been working closely with the dynamic ad agency Saatchi & Saatchi, Cape Town. I was introduced to them by the Two Oceans Aquarium and commissioned them to help me change peoples perceptions of sharks for my M-Sea Programme. The result was the award winning RETHINK THE SHARK campaign….
Author Archives: Lesley Rochat
01
May
May
I recently presented a talk to over 200 people along with Clem Sunter, former CEO of the biggest gold mine company in the world, Anglo Amercan, and now well known author of the best seller, Mind of a Fox. Clem is a leader in the field of scenario planning and his talk focused on future…
26
Apr
Apr
What a joy it is to have over 100 children as a captive audience, learning about sharks and the oceans! It was a wild day at the Centre with so many children which we broke up into three groups; one group was with me having a lesson on sharks, the other across the road from the Centre having a rock pool lesson…
21
Apr
Apr
This delightful play is adapted from a children’s book I wrote called Sue finds Happy Eddie the Shy Shark. It is truly rewarding to imagine the wildest things just as a child would, to write about them in rhyme, and then see them interpreted and physically realised as a play. Below is the press release…
01
Apr
Apr
Despite the fact that for the first time in about 5 years I have been knocked down with flu, and coughing and sniffing as I write, I have been at it none stop. Since my last blog entry I have been interviewed by another documentary film crew, a German film crew this time and got…
16
Mar
Mar
I am delighted that Lesley, a ragged tooth shark, named after me, who was caught on the 15 March 2006 and satellite tagged and released, was recently re-captured. She was one of many sharks tagged as part of the M-Sea Programme, a unique shark conservation programme initiated by AfriOceans Conservation Alliance (AOCA), in collaboration with…
11
Mar
Mar
Today I was interviewed by a film crew from Brazil who are assisting Sea Shepherd, Brazil with a campaign film they are making to raise awareness about the need to conserve the sharks of Brazil. According to Ana Paula and her husband Tony, there are practically no sharks left and people continue to see them as…
03
Mar
Mar
Jet lagged and happy to be back – what a successful trip! From meetings in London where I am creative director for some new Save Our Seas Foundation displays, to the San Francisco Ocean Film Festival Though we didn’t win any awards, I won many new friends and inspiration by meeting so many wonderful and…
21
Feb
Feb
My film, Sharks in Deep Trouble, as well as our Rethink the Shark ad, are finalists in the San Francisco Ocean Film Festival. In November last year Sharks in Deep Trouble won a conservation message award at the Montana Cine International Film Festival, while Rethink the Shark won a prestigious Panda Award. I’m invited to…
15
Dec
Dec
As part of my committments in directing education and awareness for the Save Our Seas Shark Centre, I assisted with the Save Our Seas Foundation sponsored Wavescape Film Festival. The events have been a fantastic success: Check this link out on Wavescape: http://www.wavescape.co.za/wavescapes-film-festival/thousands-pull-in-at-clifton.html Over 3000 people attended the Clifton event and I managed to secure…